The What, Why, How and Win of Insured Prize Promotions
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Amy Fanter
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But contest and promotions insurance isn’t limited to putting contests, million-dollar fundraising shoot-outs or hole-in-one contests. These days you can insure almost anything involving a risk, at nearly any location, based on three things: the cost of the prize you give away, the probability of the event occuring and the number of attempts made to win the prize. The best part? When the event occurs, the promotions company pays for the prize.
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Amy Fanter
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