The Why and How of Listening to Your Donors
It is important that you have donor recognition and relations policies in place so donors know they are valued. The top way to assure donors they are appreciated is really quite simple: Take the time to listen to them.
We once worked with a CEO who was so self-absorbed, his close board members and senior staff shared in exasperation, "He doesn't listen."
Looking for Jeff? You'll find him either on the lake, laughing with good friends, or helping nonprofits develop to their full potential.
Jeff believes that successful fundraising is built on a bedrock of relevant, consistent messaging; sound practices; the nurturing of relationships; and impeccable stewardship. And that organizations that adhere to those standards serve as beacons to others that aspire to them. The Bedrocks & Beacons blog will provide strategic information to help nonprofits be both.
Jeff has more than 25 years of nonprofit leadership experience and is a member of the NonProfit PRO Editorial Advisory Board.
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