Focus On: Major Gifts: Take A Lesson from the Old School
But I don’t feel so good …
A young staffer went out to interview a donor for an important feasibility study. Before even leaving on the trip, he learned one of the first rules: Even though he was suffering from a bad cold, the work had to be done. So, he flew to the donor’s city, rented a car and proceeded to the home of the donor, who clearly had forgotten about the interview and wasn’t there.
Michael Hoffman is the vice president of customer experience at The GLD Shop, the leading online retailer of hip-hop jewelry worldwide. Previously, he was director of e-commerce and customer service at Rainbow Shops with over 17 years of experience in the retail world at top brands such as Paragon Sports, GAP Inc., and Eon Booksellers. His expertise includes strategizing and implementing omnichannel growth, new market expansion, divisional growth/reconstruction, as well as technology integration and implementation. In both his current and former roles he has overseen multiple divisions of multimillion/billion-dollar e-commerce and brick-and-mortar businesses.
