There Must Be 50 Ways …
… to net more dollars — even in the worst economic times.
10. When you make a mistake that affects donors, the best strategy for dealing with it is to simply say, “I’m sorry.” For example, a nonprofit I support
double-charged a donation to my bank account; the woman I spoke to was so genuinely sorry I told her to keep the extra gift.
Receipts
11. Get receipts out quickly — in days, not weeks. Donors want to be assured you received their gifts, you’re using them wisely and you’re grateful.
Pamela Barden is an independent fundraising consultant focused on direct response. You can read more of her fundraising columns here.
Related Content
Comments
