The Case (Studies) for Social Media
There’s no arguing with success. 
These campaigns showcase just how much potential there is to empower constituents for brandraising and, yes, even fundraising via social media.
Special-event widgets
Event fundraising — such as walks, runs and bike rides — really lends itself well to social media. Tools like Facebook and Twitter allow people to spread the word about an upcoming ride they're participating in and solicit pledge donations, for example.
"If we think about social media, it's all about peer-to-peer communications," says Donna Wilkins, president of online nonprofit solutions consultants Charity Dynamics. "It's communicating with your friends, people you already know, and for so many nonprofit events, what they are is peer-to-peer fundraising. There's really a lot of natural synergy."
« Previous 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 AllNext »
- Companies:
- Blackbaud
- Network for Good
Related Content
Comments
