There's a lot more to raising money online than you think. It's all about engagement, simplicity and security. But don't worry it's nothing you can't handle!

The final installment in our year-long series on fundraising basics focuses on online fundraising. In this multifeature special report:

* Raheel Gauba talks about "10 Ways to Make Your Web Site Fundraising Friendly"
* Mikaela King discusses "Smart Channel-Integration Strategies"
* Richard DeVeau takes you on "A Walk Through a Web Site Audit"

About our contributors
* Richard DeVeau is owner/creative director of Richard DeVeau Copy Writing & Creative Direction (richarddeveau.com). Reach him at radeveau@aol.com

* Raheel Gaubais creative director at the Internet Solutions Division at Blackbaud (blackbaud.com) and keeper of the Sans Profit Design blog (blackbaud.com/sansprofitdesign). Reach him at raheel.gauba@blackbaud.com

* Mikaela Kingis director of online marketing at CDR Fundraising Group (cdrfg.com). Reach her at mking@cdr.com

Our Fundraising 101 series began in January with a look at direct mail. In May, we tackled acquisition; and in August it was special campaigns.