Fundraising Un-Success
There’s as much, if not more, to learn from our fundraising failures as there is from our successes.
If we had proceeded, we would have sent out hundreds of thousands of potentially flawed condoms — to promote safe sex.
Lesson learned: Always check out a fundraising concept early with the people who actually work on the issue.
Don’t trust Ross Perot
While working with one of the Democratic Party committees during the 1992 presidential election, we scored a coup by securing the use of a fundraising letter from then-Gov. Bill Clinton to be mailed the day after his acceptance of his nomination at the national convention.
- Companies:
- Adams Hussey and Associates
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