BlogLog: Bring Your Shovel and Your Jet-Pack
But it’s a particularly crazy time we communicators are living in: We’ve got all this cool free/cheap technology that lets us do things that would have been impossible or unaffordable years ago (but still take time) — and we’ve got even less time to allocate to them than ever as staff gets stretched thin due to budgeting.
Sarah Durham is president of Big Duck, a New York City-based branding, marketing and fundraising firm for nonprofits. She serves on the boards of the National Brain Tumor Society and the New York Chapter of the Association of Fundraising Professionals (AFP).
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