Easier Said Than Done: Three Laws of Fundraising Dynamics
Exciting discoveries from Easier Said Than Done Labs that will pave the way to donor dollars.
Many nonprofits flout this law all the time. It seems they can’t stand the idea of a supporter (or anyone else) having a less-than-complete understanding of the grand scope of what they do and who they are, so they cram everything about themselves in every piece of communication. That’s where they go wrong.
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