Time Sure Flies

The deadline for this year’s awards is close of business on May 31. It’s a little earlier than last year because the competition already has grown, and judging might be a bit more complex. As a matter of fact, we’ve even had to change the name to acknowledge our expansion.

So it’s now officially time to start thinking about your entries into the 2006 Gold Awards for Fundraising Excellence. What’s new is that this year’s categories will include not only direct-mail campaigns but e-philanthropy and multi-channel as well. On the DM side, the categories will be Package of the Year (the high scorer from among the other DM categories); Acquisitions (50,000 mailed and up); Acquisitions (fewer than 50,000 mailed); Renewals (50,000 mailed and up); Renewals (fewer than 50,000 mailed); Special Appeals (50,000 mailed and up); Special Appeals (fewer than 50,000 mailed); and Grand Control of the Year (chosen from among our Who’s Mailing What! Archive).