Tips From the Tops on Keeping Fundraising Fresh

Ever wonder how your peers keep a fresh perspective on it all? Here, some of the winners of FundRaising Success’ 2007 Fundraising Professionals of the Year Awards share their tips:

* Marc Sirkin, chief marketing officer, International Rescue Committee, and one of our Top Men in Fundraising: There are so many great new ideas out there — pick a few, modify them and see if they work. It’s not hard, it just takes time and a willingness to experiment.