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5. Track, measure and adjust your communication efforts. Analyze each individual communication to donors and measure its response in order to learn more about their interests and preferences. Track and compare response rates to different communications efforts to refine targeting.
To download a copy of the white paper, www.advsol.com/Content/NavigationMenu2/Products/RequestInformation/default.htm
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- Companies:
- Advanced Solutions International
- Target
- People:
- Edward Wendling
E
Abny Santicola
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