Tips for Making Your Year-End Appeal Rock!
Tis' the season when nonprofit organizations around the globe are busy planning their year-end direct-mail appeals. For small-shop fundraisers constrained by limited resources, getting out a direct-mail appeal on a budget can seem like an insurmountable task.
Never fear, you can actually have an edge over the larger organizations with their agencies and design teams. Here are a few simple tips to shine:
Pamela Grow is the publisher of The Grow Report, the author of Simple Development Systems and the founder of Simple Development Systems: The Membership Program and Basics & More fundraising fundamentals e-courses. She has been helping small nonprofits raise dramatically more money for over 15 years, and was named one of the 50 Most Influential Fundraisers by Civil Society magazine, and one of the 40 Most Effective Fundraising Consultants by The Michael Chatman Giving Show.