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Building community on Facebook can happen off the site, as well. E-mail supporters a link to your Causes page; put a link to it in your e-mail signature; provide computers at events you hold so attendees can sign up to support your Causes page; send out press releases and encourage local news coverage of it; call or text people you know informing them of Facebook campaigns you're running; and enlist the power of word-of-mouth — tell everyone you know.
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