Tips on Turning Tiny Campaigns Into Big Money

Make it high-tech
Perhaps as important as what you say, is how you say it — not to mention where and when! The Internet can be your best asset when it comes to engaging your donors. Peer-to-peer fundraising tools streamline your donation and appeal process, and using any of the wide variety of social-media platforms can help make the appeal stronger, timelier or more accessible. You can expand the reach and portability of your campaign by using an application on Facebook, posting notes, inviting friends to attend your event and keeping them updated on your progress through status updates. For more detailed progress reporting, you can keep a blog and allow donors to subscribe via RSS feed. An indirect but important way that social media can help your campaign is by connecting you with other microfundraisers and cause leaders to share inspiration, motivation, tools and tips for meeting your goals.