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Is Instagram Useful for Nonprofit Marketing?
"There are some nonprofits, early adopters, experimenting with Instagram. I’ve been following charity:water that has been posting a photo of the day. But charity:water’s CEO, Scott Harrison, is also using it quite skillfully to share imagery about his organization’s work. Like many nonprofit leaders and staffers, Scott is “mixing up the personal with the professional brand.” I think instagram is a terrific platform to do that — if you have a culture that is comfortable with mixing it up and, of course, people who like to share photos." Read the full post.
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