Today's Twitter Picks

@DMA_USA
Overhead or impact? Society more focused on latter for biz and NGOs, says Edelman Trust Barometer. Learn more @ 2PM Ballroom II. #NYNP2013

@colin_gilligan
Donor lifetime value is the KPI on which NGOs should focus in evaluating acquisition costs/ROI #NYNP2013

@ChangeOrgs
Having a wonderful time at the @DMANF #nynp2013 conference- amazing attendees and awesome speakers. pic.twitter.com/46qoevZ2y5

@Rick_Christ
21% of Compassion's new donors came from the web; that's more than from their TV ads (19%). Mail: 40%. #NYNP2013

@CCAHdirect
Loss aversion/fear of loss is more motivating than the opportunity to gain. @EnvDefenseFund Dave Acup #NYNP2013 #fundraising