How to Succeed in Fundraising
If you don’t have that, there’s not much that will help you.
But assuming that you have all that, assuming that you’re honest, smart, hard-working and a good communicator, there are a few other things that can really help you.
My 15 commandments
1. Learn your organization’s business (and your clients’ business if you’re at an agency) more thoroughly than your boss. Know the terminology, the history, the revenue, the programs, the issues and the people. Don’t just know your area of responsibility. Learn the big picture and how what you do fits into it. Pay attention to the details so your boss won’t ever want to go into a meeting without checking the facts with you.
Tom Harrison is the former chair of Russ Reid and Omnicom's Nonprofit Group of Agencies. He served as chair of the NonProfit PRO Editorial Advisory Board.