How to Succeed in Fundraising
15 tips to help you work better, raise more money and find greater satisfaction.
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Tom Harrison
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7. Be objective, results-oriented, strategic and meticulous. Make sure you understand the real objective and why. Your job isn’t to be busy — it’s to meet objectives. You can’t do that if you don’t understand the objectives, so ask. Put everything in writing (status, vendors, deadlines, budgets, approvals). One of my colleagues used to have a sign on her desk that read, “Don’t tell me about your efforts; tell me about your results.” I agree! It’s not about trying hard — it’s about meeting the objectives.
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Tom Harrison
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Tom Harrison is the former chair of Russ Reid and Omnicom's Nonprofit Group of Agencies. He served as chair of the NonProfit PRO Editorial Advisory Board.
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