Top 25 E-mail Marketing Terms You Should Know

E-mail blocking: E-mail blocking typically refers to blocking by ISPs or corporate servers. E-mail blocking occurs when the receiving e-mail server (e.g., Yahoo, AOL, Hotmail, etc.) prevents an inbound e-mail from reaching the inbox of the intended recipient. Most of the time the sender of the e-mail receives a “bounce” message notifying the sender that its e-mail has been blocked. ISPs actively block e-mail coming from suspected spammers.