Top 25 E-mail Marketing Terms You Should Know
E-mail filters: Filtering is a technique used to block e-mail based on the content in the “from” line, “subject” line, or body copy of an e-mail. Filtering software searches for key words and other indicators that identify the e-mail as potential spam. This type of blocking occurs on a per e-mail basis.
- Companies:
- AOL
- Constant Contact
- Yahoo
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