Since Jan. 28 of last year, Gary does his Twittering for 30 minutes at 7 p.m. when he gets home. He has dinner, decompresses and logs back on at 10 p.m. to check it again and will sometimes be tweeting well into the early morning. “It can get exhausting,” he says but, repeating his mantra and tag line, “If we all work together, We Are The Cure." He admits that he can’t keep up this pace for ever and is hopeful that his personal, high-touch social networking will soon pay off. “There will come a day when we will hire someone just to tweet for us,” he says. In fact, some organizations I interviewed have done just that.
Twitter: It Isn't Just for Breakfast Anymore
Since Jan. 28 of last year, Gary does his Twittering for 30 minutes at 7 p.m. when he gets home. He has dinner, decompresses and logs back on at 10 p.m. to check it again and will sometimes be tweeting well into the early morning. “It can get exhausting,” he says but, repeating his mantra and tag line, “If we all work together, We Are The Cure." He admits that he can’t keep up this pace for ever and is hopeful that his personal, high-touch social networking will soon pay off. “There will come a day when we will hire someone just to tweet for us,” he says. In fact, some organizations I interviewed have done just that.