Healthy Fundraising

"It's been challenging as a development director figuring out how to allocate resources when everything's a top priority and how to devote time to a $20,000 campaign goal when you've just submitted a $3 million grant and you're looking at the future," Ogrin says. "It becomes hard to prioritize, but knowing that individual giving needs to grow to sustain an organization, the $20,000 is just as important as the $3 million grant." FS