Understanding the New Breed of Digital Donors and How to Maximize Your Fundraising Through Their Networks

Encouraged by this, Carolee then set up a Facebook Page — the 93 Dollar Club — and so the story continued to grow, not just through Facebook but being picked up and given massively greater reach by traditional news media too. Indeed, so much did the story grow that if you take a look at Carolee’s 93 Dollar Club page today you’ll see that the total raised has now gone from $93 to more than $23,000 — in just a few months!