Voices Carry
If your letter signer has a unique 'voice,' use that to enliven your direct mail.
There's only one sentence buried on the third page where she talks about herself to prove she's nothing like Reid. "I'm a fiscal and social conservative, a former citizen legislator with a strong record of fighting for the Constitution, and a grandmother of 10 wonderful grandchildren." And she wants to save them from becoming "tax slaves."
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- Republican National Committee
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