Value Added: The Nonprofit Entrepreneur

The start-up is a non-profit. Don't press the snooze button yet. Beale approached the project as if he were building the next Google.

The 33-year-old Georgetown graduate and former U.S. State Department employee quit his $42,000-a-year Foggy Bottom career three years ago and, using the same Web skills that President Obama used to raise campaign funds, built what he calls a "Peace Corps in reverse."