VerticalResponse for Non-Profits Sends 25,000,000 Free Emails in Its First Year

"Our product is a natural fit for non-profit organizations who need resources to reach out to members, donors and other audience members. Providing the service for free was crucial, because it not only saves significant time and money, but also helps to reduce paper waste," said Janine Popick, CEO of VerticalResponse. "We're thrilled to see nearly 3,000 non-profit organizations taking advantage. Combining the dollars they've saved with the trees saved from printing unnecessary paper, we consider this program a wild success!"