Washington Nonprofit Conference Roundup: Lively Q&A at Session on Mobile Fundraising

Bailey also advised fundraisers never to call the cell phone numbers of donors who have given via text, which sparked debate in the session hall from fundraisers who struggled with the concept of potentially losing a connection with more than 95 percent of mobile donors.

“I know you don't want to throw away donors, but you have to respect that they've chosen to communicate with you via text,” he said, noting that people generally are less open to receiving solicitation calls on their cell phones than on their land lines.