Web Bonus: List Look

Power Health Products: Target 10,000 parents with boys ages 8 to 18 who buy Scouting products. Price: $110/M. Call: Carney Direct Marketing, 949.581.5100; e-mail info@carneydirect.com; or visit www.carneydirect.com.

Rich & Receptive Donors With Children: Target 364,923 parents who give to major charities. Price: $75/M. Call: The Rich List Co., 212.737.8917; e-mail richlistco@aol.com; or visit www.richlist.com.