Web Site Satisfaction Drives Donations, Word-of-Mouth and Volunteering

The Web is constantly evolving and, as it does, the public's expectations for Web sites grow higher. Many organizations are using Web sites to engage with constituents (both existing and prospective), using them to receive donations, sign up volunteers, register members, provide authoritative news and information, create community, and provide information about programs and services for clients. But their Web presence also must keep up with the standards set by the private sector.