What’s Hot, What’s Not: 2009 Edition

*Microcampaigning
Nonprofits’ main Web sites always should focus on maintaining a clean image. Use simple graphics that highlight who you are and what you do. Over time, organizations’ Web sites often become cluttered and try to fill too many needs at one time. Microcampaign pages are a good solution when this happens; they can help keep your main Web site focused and allow you to develop sub-brands or new programs for target audiences.