What to Look Forward to at This Year’s Virtual NonProfit POWER
This year has brought big challenges to nonprofit organizations, but it has also shown how resilient and adaptable our sector can be. Going forward into 2021, which will bring so many more unknowns and uncertainties, organizations will need to formalize cutting-edge strategies to help sustain their operations but also help them flourish.
This year’s NonProfit POWER is going virtual on December 14, 15 and 16, and each day will be filled with fundraising how-tos and case studies on how nonprofits can learn from a unique year and head into the new year with bulletproof strategies to help advance the important missions and life-changing work of organizations all over the world.
Here is what you’ll learn at this year’s NonProfit POWER:
- Angie Moore, chief fundraising officer at CARE, will share why multi-department campaigns are the new integration. In particular, she will share how CARE integrated its different departments — advocacy, marketing and mass fundraising — and found a common sense of purpose, shared goals, shared constituency, shared decision-making, a changed culture and much more.
- Jennifer Lee, EVP of fundraising events at National Multiple Sclerosis Society, will talk about how her team weathered the height of the pandemic, pivoted NMSS’ fundraising strategy and still ended at nearly its original budget for 2020.
- Karen Cincotti, assistant web director of web and operations at Roswell Park Alliance Foundation, and Jessica Martin, former COO of For Pete’s Sake Cancer Respite Foundation, will dive into how they tackle the challenges of developing a technology stack, staying on top of the latest products as tech rapidly evolves, how to decide to move on old tech and much more.
Additionally, you’ll also get an insider’s look into how other nonprofits are utilizing different technology and service providers to improve their fundraising results through a series of case studies, such as:
- How Best Friends Animal Society is aligning its messaging with different donor personas and behaviors to drive improved results
- How Epilepsy Foundation of Colorado, PALS Atlanta, WXPN and American Cancer Society raised money in a virtual world
- How Children’s National Hospital Foundation pivoted its event to come in at $300,000 over its original goal
- How Easterseals and American Friends at Tel Aviv University tackled different website design challenges
- How International Community Foundation gained eight times more monthly donors and increased online giving revenue by 46% while saving time and reducing costs
- And many more!
Nhu is a content strategist with over a decade of experience improving the way social good brands engage and build connections through human-first storytelling. She currently leads NTB Content, a content marketing agency with a niche in digital fundraising and nonprofit tech.
