Easier Said Than Done: When PC Equals BS
If your organization is fighting an ugly enemy, don’t make it harder to fight by being too squeamish to talk about it.
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Jeff Brooks
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I almost can’t blame the professionals who shrink from throwing around such ugly words. But let’s be realistic: Hardly anyone outside the medical community has a clue what Hansen’s disease is. And nearly everyone at least has some idea what leprosy is — and that it’s a horrendous affliction anyone would be happy to see removed from the face of the earth.
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Jeff Brooks
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