Beware the Bus-Stop Broadside Fundraiser
When we interrupt supporters and ask for their attention, we had better do it well.
Katya Andresen is vice president of marketing at Network for Good, a nonprofit that helps other nonprofits raise money online, and author of the book, “Robin Hood Marketing: Stealing Corporate Savvy to Sell Just Causes.”
- Companies:
- Network for Good
- People Magazine
- People:
- Katya Andresen
- Robin
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