What Is Your 'Acre of Diamonds'?
Maybe your acre of diamonds is a specific donor you've overlooked. We recently counseled a client concerned about donor acquisition. It turns out the organization had 40,000 donor records in its database. We told the staff members they were actually drowning in prospective donors — and wealth screening verified: 1,000 of these donors were largely untapped high-net-worth individuals.
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- Temple University Press
Looking for Jeff? You'll find him either on the lake, laughing with good friends, or helping nonprofits develop to their full potential.
Jeff believes that successful fundraising is built on a bedrock of relevant, consistent messaging; sound practices; the nurturing of relationships; and impeccable stewardship. And that organizations that adhere to those standards serve as beacons to others that aspire to them. The Bedrocks & Beacons blog will provide strategic information to help nonprofits be both.
Jeff has more than 25 years of nonprofit leadership experience and is a member of the NonProfit PRO Editorial Advisory Board.
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