Who Are Your Access People?
Identify and use them to reach out to major-gifts prospects.
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Gil Israeli
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Access people also have certain characteristics, and as author Malcolm Gladwell coined, they are connectors: people who have meaningful personal, social and professional networks of immediate and extended family, friends, colleagues and other valued contacts. In our world of six degrees of separation, the access person effectively strengthens and expands his networks with the online social-media tools that so many of us use such as Facebook, LinkedIn and Twitter.
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