Why Adults Have Fed Twitter’s Growth

August 26, 2009, The New York Times — The tech industry has been perplexed by the fact that Twitter has grown extraordinarily quickly even though young people do not tweet nearly as much as their elders do.

Perhaps the most interesting phenomenon to observe is not what teenagers are not doing, but what adults are doing.

A report on the reach of social technologies, published Tuesday by Forrester Research, said that in the last year, young people almost universally used social media. (Only 3 percent of 18- to 24-year-olds do not use social tools online.) These people have been using social media for a long time, though, and they are not driving its growth.

Read more about adults and Twitter.