Why Bill Gates Is Not a Prospect for Your Campaign

Why Bill Gates Is Not a Prospect for Your Campaign

FS Advisor: July 19, 2005

By Robert Hoak

Every year, development directors of nonprofits wait with bated breath for the arrival of the Forbes 400 List of the Richest People in America, the fundraiser’s guide to where the big money is. Right?

You have a great project. Bill Gates gives away a lot of money. You should have Bill at the top of your prospect list. He would be a great prospect, right? Wrong!