Why I'm Optimistic About Blackbaud's Acquisition of Convio

By Jeff Shuck

I'll admit, those are legitimate concerns. But from my vantage point, I don't think they are realistic. Here's why.

First, many nonprofits already use — or wish they could use — both systems. Change comes slowly in our space, particularly when large systems (with correspondingly large financial outlays) are at play. Consolidating those products, designers and engineers is only going to benefit end users of the systems. I know of fundraisers at several large nonprofits who have literally agonized over the choice between Convio or Blackbaud. That's wasted time that can go back to mission.