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Haiti%20earthquake<%2Fa>,%20where%20the%20American%20Red%20Cross<%2Fa>%20alone%20raised%20more%20than%20$30%20million<%2Fa>%20using%20a%20common%20short%20code<%2Fa>. %0D%0A%0D%0Ahttps%3A%2F%2Fwww.nonprofitpro.com%2Farticle%2Fwhy-mobile-fundraising-killer-app-nonprofit-sector%2F" target="_blank" class="email" data-post-id="10721" type="icon_link">
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The Direct Marketing Association hosted the 2010 Nonprofit Mobile Day Thursday, Aug. 26, in New York City, and I participated on a panel session titled “Why SMS is the Killer App for Charities,” along with Shira Simmonds, president of Ping Mobile; Tim Miller, president of Sumotext; Christian Zimmern, vice president of the Mobile Giving Foundation; and moderator Dan Butcher, staff reporter for Mobile Marketer and Mobile Commerce Daily. Here are some of the key points from the discussion.
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- Companies:
- American Red Cross
- mGive
Matthew Valleskey
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