By
Gail Perry
Facebook
Facebook
Twitter
Twitter
LinkedIn
LinkedIn
Email
Email
0 Comments
Comments
Five benefits of only staging one major event a year
- Your volunteers can go all out in spreading the word and generating attendance, because they are only focusing on one a year. Have only one event a year, and make it fabulous!
- You have the lead time you need to identify, cultivate and ask sponsors. And that's where the money is.
- You'll have greater attendance and attention from your supporters.
- You'll be able to raise more money overall because the staff now has time to focus on other, more productive and more efficient fundraising strategies.
- You'll have a happier and more productive staff.
Yes! My motto is 'When in doubt, throw a party!'
What I mean is that you need to turn everything you do into a party — and have some fun. You'll be more successful if you do. I don't mean that you should stage event after event. Just be smart about where you focus your time and energy.
0 Comments
View Comments
E
Gail Perry
Author's page
Gail believes in parties first, rabble-rousing second, and having fun while changing the world.
Gail Perry CFRE is an international fundraising coach, speaker, trainer and thought-leader. She is a leader in a new breed of fundraisers who are on the cutting edge of fundraising today. Her Fired-Up Fundraising approach, developed over the past 25 years as a nonprofit philanthropy expert, has helped organizations raise hundreds of millions in gifts. Gail's practical and refreshing approach to raising money in today's world is based on the very latest innovative fundraising strategies. An inspirational and popular speaker, she leads energizing fundraising workshops and board retreats around the globe. She particularly enjoys working with nonprofit board members, introducing them to a new perspective on fundraising and ways they can be successful at it. Gail's book, Fired-Up Fundraising, has been called the "gold standard guide to building successful fundraising boards." Gail got her start in fundraising at Duke University, and then went on to lead fundraising at the Kenan-Flagler Business School at the University of North Carolina at Chapel Hill. You can read Gail's weekly blogs at FiredUpFundraising.com, and also find her provocative articles at FundraisingSuccess, Guidestar, and Capital Campaign Magic.
Related Content
Comments