Wining and Dining Donors
Part 2 of our four-part 
series showcasing successful campaigns breaks down 
winning elements of two 
fundraising wine festivals.
By
Joe Boland
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Rhythm & Vine Festival
A couple years ago, senior management and the board of directors at the Boys & Girls Clubs of Greater San Diego saw that one of the organization's annual auctions, which had been going on for almost 30 years, was beginning to decline. So the organization began to explore a new event that could serve two purposes, Event Coordinator Shannon Frick says: Bring in the same amount of net profit (or more) and attract younger donors.
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Joe Boland
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