With nearly 4,000 local affiliates as it celebrates its centennial, Boys and Girls Clubs of America still is learning how to keep everyone funded, happy and on the same page.

By Nicole Rollender

“So far this system is working with our local clubs. We’re going to continue testing in Los Angeles County for the balance of 2006 and make some conscious decisions about it in 2007,” Aschermann says, adding that BGCA plans to continue launching appeals in concert with local clubs.

“That’s really where the rubber meets the road, at the clubs, where the child’s served,” he says. “It’s much easier to communicate with donors through local clubs. And we know the donor wants her money to stay locally.”