Grappling With Growth
With nearly 4,000 local affiliates as it celebrates its centennial, Boys and Girls Clubs of America still is learning how to keep everyone funded, happy and on the same page.
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Aschermann breaks down the centennial campaign’s goals very simply: “This campaign’s about creating awareness, hosting events and raising revenue,” he says.
Included in a series of centennial events is Kids Report to America, a survey of 46,000 young people around the country that was sent on Feb. 1 (the day after President Bush’s State of the Union speech) to various senators and congress people. Teens also will host town halls throughout the year to discuss the survey results.
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Nicole Rollender
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