More, More, More!
With the way some mailers are piling on the freemiums and premiums, you’d think donors have gone all greedy on us.
More, more, more!
“Ms. Seville, Your 2007 Christmas Seals®, Gift Tags and 2 Bonus Gifts Are Enclosed,” the American Lung Association teased. “What’s the deal with that registration mark?” I thought, ripping into the envelope to end the suspense about the two bonus gifts. The gift tags are pretty substantial — two sheets of eight tags each in a booklet. The perfing is a little rough, but otherwise it’s an impressive set of premiums.
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