Without Passion, Organizations Perish
9. Bring a person your organization regularly serves into your environment. There is nothing like looking into the eyes of one of the people that has been helped by your organization. Bring them in, if possible, and sit them right down in the middle of the sacred halls. Have them interrupt the process of running the organization. Place them in a place (meeting) where everyone needs to focus on the real thing that is going on here. Talk to them about their journey. What was their life like before your organization helped them? How is it now? How do they feel? Get in touch with all of these things. Don’t be afraid of it. Embrace it.
- Companies:
- Merkle
- People:
- Richard Perry
If you’re hanging with Richard it won’t be long before you’ll be laughing.
He always finds something funny in everything. But when the conversation is about people, their money and giving, you’ll find a deeply caring counselor who helps donors fulfill their passions and interests. Richard believes that successful major-gift fundraising is not fundamentally about securing revenue for good causes. Instead it is about helping donors express who they are through their giving. The Connections blog will provide practical information on how to do this successfully. Richard has more than 30 years of nonprofit leadership and fundraising experience, and is founding partner of the Veritus Group.
