Without Passion, Organizations Perish
3. In your monthly company meeting, have an employee speak about the vision and mission of your organization and what it means on a personal level to him or her. This will remind your employees that what you are doing is important.
4. Do everything possible to give the people helped by your organization prominence. Hang pictures of them in the halls. Talk about them. Ask, “How does my job serve the people we are helping?” Remember, it is about them. Nothing else matters very much.
- Companies:
- Merkle
- People:
- Richard Perry
If you’re hanging with Richard it won’t be long before you’ll be laughing.
He always finds something funny in everything. But when the conversation is about people, their money and giving, you’ll find a deeply caring counselor who helps donors fulfill their passions and interests. Richard believes that successful major-gift fundraising is not fundamentally about securing revenue for good causes. Instead it is about helping donors express who they are through their giving. The Connections blog will provide practical information on how to do this successfully. Richard has more than 30 years of nonprofit leadership and fundraising experience, and is founding partner of the Veritus Group.
