World Vision Shifts the Focus of its Development Efforts From Silos to Support and Gets Everyone Working Together to Engage Donors in Saving the World’s Children

By Margaret Battistelli Gardner

“And that vision is what really led to where we are today; it’s the vision of mutual transformation of children and donors,” he explains. “And now we call it ‘supporter transformation’ internally. I think that’s what galvanized the organization.”

Faced with a multipronged transformational challenge like this, it would be tempting to put things on hold until everything is in place — lock the doors, turn out the lights, stop mailing, shut down the Web site and tell both donors and constituents you’ll be back in a few months with a new and improved version of yourself.