Confessions of a Fundraising Copywriter
Writer-for-hire Rick Grant takes on a lapsed-donor case
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"Then that's where I'll start. Matching grants work well for reactivating donors. I'll write a heartstring-pulling, purse-string-opening letter the likes of which you've never seen."
"You know," she said, "I don't know why I didn't like you at first, but I'm really warming up to you."
"That happens a lot," I said.
"Word on the street is you really have quite a way with words."
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Richard Deveau
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