You Can Change the People That Matter
A fundraiser's take on some of Seth Godin's masterful insights.
Facebook
Facebook
Twitter
Twitter
LinkedIn
LinkedIn
Seth%20Godin<%2Fa>%20published%20some%20great%20wisdom%20on%20this%20subject<%2Fa>%20in%20his%20blog%20recently,%20and%20I%20was%20so%20struck%20by%20his%20(always)%20right-on-the-money%20observations%20that%20I%20had%20to%20share%20them%20with%20you%20—%20adapted%20nonprofit%20style.%20Following%20are%20some%20of%20Seth’s%20main%20points%20(in%20bold),%20followed%20by%20my%20interpretations%20for%20the%20fundraising%20crowd.%0D%0A%0D%0Ahttps%3A%2F%2Fwww.nonprofitpro.com%2Farticle%2Fyou-can-change-people-that-matter%2F" target="_blank" class="email" data-post-id="2855" type="icon_link">
Email
Email
0 Comments
Comments
So concentrate on the people who have the greatest influence and/or are most likely to help and/or motivate their networks to take those actions. I recommend you focus on no more than three groups, and then dive in (once you know more about them) to break each group into three or fewer segments, each of which shares values, wants and habits.
0 Comments
View Comments
- Companies:
Nancy Schwartz
Author's page
Related Content
Comments